A digital marketing course offers comprehensive training on various strategies, tools, and techniques used to promote products or services online. Starting with an overview of digital marketing’s importance in today’s digital landscape, the course delves into topics such as website development, search engine optimization (SEO), search engine marketing (SEM), social media marketing (SMM), content marketing, email marketing, and analytics.

Individuals undertaking the course acquire the skills to plan and execute effective digital marketing campaigns, optimize websites for search engines, create engaging content for social media platforms, run targeted ads, and measure campaign performance using analytics tools.